VW Live Tour – Delivering a consistent branded environment to a new kind of retailing!
It is just as important to immerse customers virtually in a branded environment as it is in a physical space and for that reason our concept design for the new virtual showroom for Volkswagen mirrors the Corporate Identity we are rolling out in the showrooms. We have taken the punchy colour and material palette from the new NBD CI and have used large scale illuminated graphics with strong imagery to create a simple but powerful backdrop to the new ID. range which will be on display for virtual tours.